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Toyota brings 'Always a Better Way' global positioning to UK

Motor Corporation president Akio Toyoda last year, will be adopted in all local advertising over the ...

The AA calls £7 million advertising review

The AA has put its £7 million advertising account up for pitch....had previously worked with a number of agencies on specific advertising projects, including McCann ...

Adwatch (May 2) Top 20 recall: Audi

mountain road with a view of the Mediterranean. That rather homogenised approach to car advertising only ...

Unilever tops 2012 Marketing Society Awards nominations

London Honda UK Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax ...

Hertz calls review of £10 million pan-Euro media

. In 2011, Hertz consolidated its global advertising account into DDB. Before this, its advertising ...

Nissan's soaring sales: the strategy behind the success

" as they once were. Nissan's range appeals to the British car buyer.' Advertising for Qashqai and ...

Peugeot targets younger drivers with YouTube push

. The competition will run from 25 April to the end of June. Nick Crossley, brand advertising ...

Honda hands online relaunch brief to LBi

previously worked with Collective on its UK digital advertising. This relationship is expected to continue ...

Honda seeks social media agency to create 'fun' online presence

with the personality that stems from our advertising the personality that makes Honda a fun ...

CREATIVE STRATEGY: Peugeot bets on film in its battle with the big boys

inventiveness of their advertising, which proved unremarkable (what I saw of it, anyway). It is a clich that ...

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