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Sorrell says Adam & Eve acquisition 'shows DDB needed some help'

recounted to an International Advertising Association room about his personal trials when he had acquired ...

Co-op appoints Leo Burnett to £50m ad account

The Co-operative Group is set to appoint Leo Burnett to handle its £50m advertising account....the pitch as a result of its merger with agency Adam Eve, which handles the John Lewis advertising ...

From 1930s 'Brand Man' to today: the evolution of the brand manager

press advertising,' agrees Roisin Donnelly, UK head of marketing for P G. 'We test-marketed Head ...

Media Bitch's Diary 24 May

IPC Advertising , Charlie Meredith , the clay pigeon shoot will include the likes of the group ...

Experian kicks off £6m media review

is understood that the review is tied to an increase in advertising spend ahead of an update of ...

Jordans & Ryvita calls £6m advertising pitch

handle the 2 million advertising and digital account for the Jordans brand, which was previously ...

BetVictor appoints VCCP for creative

advertising account....responsible for using the TV presenter Paddy McGuinness in BetVictor's advertising. The most recent campaign ...

Guinness seeks agency for direct and digital business

advertising agency, has also created online activity as part of its broader campaigns. Last year, TMW ...

Adam & Eve's five-year road to a £60m fortune

propels them up the advertising rich list, Adam Eve's founders must surely hope that their return to a ...

Zurich calls £100m global ad review

advertising account....Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia ...

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