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BA harnesses Facebook to help Brits home for Olympics

28 May 2012 | by Daniel Farey-Jones

), the promotion will be supported with print advertising, banner ads and social media, and will run ...

Total Media lands Random House and Transworld Publishers online accounts

28 May 2012 | by Nick Batten

Total Media will be responsible for managing digital display advertising across consumer sites and ...

Scout Media hires former Radio Times ad director

28 May 2012 | by Nick Batten

Andrew Mercer, former advertising director of the Radio Times, has joined Scout Media, the...Olympics, and with bolstering Scout London's integrated advertising proposition across its print, online ...

Barclaycard returns to TV for PayTag campaign

28 May 2012 | by Alex Brownsell

The campaign by BBH launches today (28 May). It takes the brand back to its comedic advertising ...

Sorrell says Adam & Eve acquisition 'shows DDB needed some help'

28 May 2012 | by Arif Durrani

recounted to an International Advertising Association room about his personal trials when he had acquired ...

Think BR: Consumers are ready for an open dialogue about online advertising and privacy

28 May 2012 | by Carl White and Nick Stringer

Consumers are ready for an open dialogue about online advertising and privacy, writes Carl White...consumer s understanding of the mechanics of online privacy and advertising. The most striking is that ...

Consumers and their mobile devices

28 May 2012 | by John Stoneman and Denise Turner

effective than TV advertising alone. Taken in conjunction with InMobi and Mobext s research, this shows that ...

 

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