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Diet Coke calls ad pitch

from an agency of record model and build the brand's links with the fashion world..... The Diet Coke agency process follows the announcement by Jonathan Mildenhall, the Coca-Cola vice ...

Saatchi Bangkok staff face redundancy as P&G business moves to Singapore

Procter & Gamble (P&G) prepares to begin its transfer to the agency's Singapore office....and Korea (AAIK) business. The agency's other key client is Mead Johnson, which it has worked on for ...

Pizza Hut launches A-Team pizza campaign

The "Hungry for Action" campaign was produced by digital marketing agency Blue Barracuda and ...

Daniele Tranchini becomes chief executive of Publicis Italy

reinventing the agency's value proposition in Italy and across Europe. Richard Pinder, chief operating ...

Maxus appoints Hodge as worldwide head of trading

, Mindshare, MEC and Maxus. His role at Maxus will be to manage the agency s media-planning and buying ...

Mediasense hires first head of digital

at digital agency Profero. Brown said: "[Ryan] is a first-class operator, highly rated by clients ...

Maxus names Snowdon as worldwide marketing director

, both internally and externally. She will also work with the agency's worldwide business development ...

DDB scoops two golds at Clios

DDB UK was the only UK agency to win at this week's Clio Awards in New York, with the agency...included AlmapBBDO Sao Paulo, which picked up the accolade for agency of the year. Nike won advertiser of ...

23red poaches CHI director Tom Huxtable

LONDON - Integrated marketing agency 23red has poached CHI & Partners business director Tom.... Huxtable joined CHI as an account director in 2007 and headed up its RBS account. He oversaw the ad agency ...

Media Perspective: Integrating TV and digital offerings is agency challenge

how new revenues can work outside of the traditional agency TV deal and, as Reckitt is showing ...

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