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AAI axes creative treatment to streamline pitch process

Agency Assessments International, the pitch consultant, is ditching the traditional pitching...creative idea and a campaign, rather than choosing an agency with which the client can develop a long-term ...

Adam & Eve's five-year road to a £60m fortune

agency to Omnicom, after its chief executive, John Wren, provided his seal of approval..... Appropriately, they were with the client who has done more than any other to shape the fortunes of the agency ...

New business leagues (25 May 2012)

Each week, Campaign publishes the agency new-business leagues across the creative and media ...

Clifford named Newsworks strategy director

Marketing Agency earlier this week. Clifford will report to Rufus Olins, the chief executive of Newsworks ...

BetVictor appoints VCCP for creative

The agency won the business after a four-way pitch managed by Oystercatchers. The account moves ...

Jordans & Ryvita calls £6m advertising pitch

relationship with the food company. The agency has worked on the 4 million Ryvita ad account since June ...

AMV's Paul Brazier to chair Campaign Big Awards jury

channels. For the first time, the awards will also present golds for a Campaign Big Agency of the Year ...

Arcadia starts £4m media agency contest

agency of record for other Arcadia brands before this appointment. The bulk of Arcadia s spend is ...

Zurich calls £100m global ad review

business after pitching against Ogilvy Mather. However, another WPP agency, Mindshare, has since ...

Omnicom merges £60m Adam & Eve with DDB

opportunity to miss." He added that it was always the ambition to return to an agency network and that DDB ...

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