Setting the tone for a good relationship
16 Jul 2007 | by Tanya Lewis
least one meeting in which the client and agency team [get to] know each others businesses, says Greg ...
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Search results for "Agency"
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Jobs | Agency Showcase | Ad creativeSocial network platforms prime for thought leadership
16 Jul 2007 | by Michael Bush
clients: get the word out. He notes that using these platforms allows an agency to position its client ...
Report finds line between advertising and PR agencies blurring
02 Jul 2007 | by Aarti Shah
functions. It s created a crisis of identity for the PR agency because a lot of PR consultants have not ...
The fast track to being taken seriously
02 Jul 2007 | by Randi Schmelzer
McLaughlin, principal of Resound. In recent work with reusable-bag startup Earthwise, for example, the agency ...
A fresh perspective
18 Jun 2007 | by Randi Schmelzer
program, the agency turned to On the Scene Productions (OTSP) for ideas to engage both parents and ...
Building knowledge, trust are key to C-suite access
15 Jun 2007 | by Randi Schmelzer
While the seat usually refers to corporate staffers, agency professionals need to ensure they ...
Avoid ethical issues by simply asking your audience for input
07 Jun 2007 | by Keith O'Brien
what disclosure, and at what promises. MWW Groups recent Nikon campaign, where the agency asked 50 ...
Yaverbaum starts up Ericho
06 Jun 2007 | by Michael Bush
WHITE PLAINS, NY: Eric Yaverbaum is dropping the J and starting a new agency called Ericho...The agency currently has one client, Motto magazine. Yaverbaum said he will be announcing his ...
A cause for inspiration
28 May 2007 | by Marc Longpre
for Educational Development (AED) - the nonprofit agency working with NIAID on an initiative to raise ...
Pearlfinders launches US operations
11 Apr 2007 | by Hamilton Nolan
to, so there was a certain pull. The agency soft-launched in the US last year, and already has ...
