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Think BR: A left brain, right brain look at data in marketing

motivation to keep trying harder (and a whole sector of health related apps really took a hold in 2011 ...

Citroen pushes DS5 model with interactive mailer

. "Social media is particularly topical, as well as emerging technologies and apps. However, print is still ...

We'll Call You: Sony Ericsson

your apps on the phone. Mktg What new features does the Sony Xperia S have? SE There are no ...

TfL's Chris Macleod on marketing's battle against Olympic gridlock

freedom to create applications. Macleod says that the move has spawned 3000 apps, such as the acclaimed ...

SHIFT: Personalisation key to coping with the death of the tribe

behind. It's also free, so you can stick to that resolution about spending less on apps and gadgets ...

Innocent to launch 'Healthy New Year' on-pack promotion for smoothies

purchases of Innocent smoothies, health and fitness apps, and free day-passes at Virgin Active gyms. The ...

Think BR: The language of local social

being social - networks, apps, access capabilities. While fascinating, it was all about the mechanics ...

Make social a key touchpoint, says customer expert Phil Winters

as Facebook, Foursquare and apps is still evolving, says Winters. "There are lots of experiments ...

CREATIVE STRATEGY: Do the boring bits have to be boring? No, says Air NZ

TV ads. Facebook campaigns. 48-sheet posters. iPhone apps. Old or new technology, old or new media ...

Social firm gets stamp of credibility as Experian moves in

development company. The company started building Facebook apps when the social network had around 30 ...

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