05 Nov 2004
BMW...Campaign: BMW Films: The Hire
Client: BMW North America
Principal authors ...
23 Apr 1999
| by RICHARD COOK
If German car ads have acquired a certain patina of dullness over the
years, then it ...
13 Nov 1997
| by BILL GOSLING, Managing director, De Ver
Manufacturer: BMW...Manufacturer: BMW
Many great logos seemed to spring ...
12 Oct 2004
| by MediaWeek
BMW owners...Those who have bought a BMW in the past three years are predominately male (53%), down from 60%in ...
23 May 2002
BMW (GB) Ltd is a wholly owned subsidiary of BMW AG, the German
automotive company. The BMW Group...BMW Automobiles develops, manufactures, assembles and sells the BMW and
Mini brand cars, including ...
26 Jun 2006
| by Karl Greenberg
CHICAGO, IL: BMW is launching a six-year partnership agreement with the PGA Tour and the Western...Koenders, director of BMW Brand Communications, said that this sponsorship is akin to their deals with a US ...
02 Aug 2005
| by MediaWeek
BMW has drawn up a shortlist
for the media buying account for
its BMW and Mini brands, worth
£36m...UK only, covers the buying brief for BMW – worth about £28m in
billings – and Mini, which is worth ...
03 Dec 2009
| by Matt Williams
LONDON - BMW UK has called a pitch for its advertising, digital and direct marketing accounts....been the incumbent on BMW s advertising business since 1980. Dare has worked on its UK digital ...
05 Mar 2008
| by Kunal Dutta
LONDON - Dare has scooped the BMW digital creative account after a four-way pitch handled by the...out citing resource issues. Dare will now handle digital activity across all of BMW s UK models. The ...
24 Jun 2003
BMW is hoping to build a stronger rapport with car drivers in a new campaign which is personalised...the heritage of the BMW brands and charts the marque's family tree, finishing with the name of the ...