Think BR: Is the web banner art?
04 Apr 2011 | by Jack Wallington
It's not only time we started celebrating the best digital display ads as art, but important to do so, writes Jack Wallington, the IAB's head of industry programmes.
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Search results for "Banner"
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Jobs | Agency Showcase | Ad creativeVideo banner ad campaign 'nearly doubles' Liam Gallagher sales
03 Aug 2011 | by Sarah Shearman
Video banner advertising helped drive an 80% increase in sales of Liam Gallagher's new band Beady...evidence that video banner advertising has matured into the most accountable and cost effective of the ...
ABC and ABCe unite under the one banner
22 Mar 2011 | by Arif Durrani
The Audit Bureau of Circulations, the newspaper and magazine auditors, has realigned its group operation by merging the print part of the business with its digital, ABCe, part, in a bid to better position itself for the digital age.
Opinion: The Marketing Society Forum - Will brands continue to spend money on online banner ads?
13 Oct 2010 | by Staff
about 0.01%, banner blindness is rife and recall minimal, yet spend on digital display ads grew by 6.4 ...
Google rolls out targeted banner ads
30 Mar 2010 | by Andrew McCormick
Google that personalises online banner ads....'s adoption of this feature is part of its plan to become similarly strong in the online banner ads market ...
Political Communications: A banner year for Brand America
03 Feb 2010 | by Andrew Hammond
Andrew Hammond looks at the impact of Barack Obama's first year in office on the wider Brand America and why public diplomacy and strategic communications are pivotal.
Nationwide's database supplier CDMS restructures under Transactis banner
14 Dec 2009 | by Noelle McElhatton
LONDON - CDMS, the customer insight firm that counts Nationwide and Betfair amongst its clients, is rebranding under the name of Transactis, the transactional data provider it bought less than a year ago.
Burger King brings augmented reality to the banner
30 Oct 2009 | by Andrew McCormick
LONDON - Burger King has become one of the first brands to create an augmented reality banner ad...off the technology. But the burger chain has launched a US augmented reality banner campaign promoting ...
Digital direct group Blueview merges acquisitions under one banner
22 Sep 2009 | by Staff
under the Blueview banner. The move follows Blueview's recent acquisition of live and experiential ...
Cooliris threatens to breathe life into the banner ad
20 Aug 2009 | by Andrew McCormick
, has packed its technology into a banner ad; a move that threatens to breathe life into online display....The company has made it easy for users to view images, videos and web pages from a simple banner ...
