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Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

group director, and Alex Payne, former Bing marketing director, also departed. Subsequently, Scott ...

My Secret Work Weapon: Risk-taking and innovation are the key to our success

innovations, including a London Film Festival partnership, and one between Dizzee Rascal and Bing. For our ...

The rise of ad sales spells new era at Microsoft

), but interesting. It comprises MSN, Windows Live, Xbox, Bing search, Windows Phone and Skype. It ...

Tom Pilla: Spreading the word

years Adam Sohn, senior director for comms at Bing and MSN: 'Tom is a natural collaborator and leader ...

Microsoft unveils first cross-brand 'umbrella' campaign

products, such as Bing or MSN. Last week, Marketing revealed that Philippa Snare has been appointed ...

Microsoft hands Snare CMO job to steady ship

, trade and public sector marketing, ranging from its Bing search engine to the Xbox console, in addition ...

Microsoft reboots its marketing approach

, Mikah Martin-Cruz, central marketing group director Alison Masters and former Bing marketing director ...

How has the evolution in search helped brands?

cent year on year. Bing was the closest challenger with 82 per cent, up 7 per cent. Users are ...

Microsoft Advertising

company's products and services, including MSN, Bing, Xbox Live and Hotmail. December 2010: After ...

Nokia readies NFC media drive and 3D maps

with Microsoft envisions the mapping will feed into Microsoft's Bing search engine . Michael ...

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