CORPORATE CASE STUDY: PR is well connected to all calls Motorola PCS makes
27 Jan 2003 | by ANITA CHABRIA
responsible for investor relations, issues management, "alliances and standards," and branding initiatives ...
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Search results for "Branding"
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Jobs | Agency Showcase | Ad creativeOrange axes corp role as Lewis leaves
14 Feb 2003
relations, headed by Brigid Burnham; international PR and branding, headed by Catherine Bateman and ...
REGIONAL FOCUS: Atlanta: Reputation, the Atlanta mantra
09 Dec 2002 | by KIMBERLY KRAUTTER
. Branding was the domain of the marketing group, Wall Street that of the finance group. Rarely did the two ...
CAMPAIGNS: Yachting bid profile raised by Orange UK - Sponsorship
18 Oct 2002 | by ADAM HILL
calculated that coverage reached 21 million adults, with 71 million 'opportunities to view'. Branding of ...
Peppercom gets task of touting BT
07 Oct 2002 | by ANDREW GORDON
connectivity in Europe. BT will also focus its branding efforts on three key industries: finance, technology ...
INTERNATIONAL: France Telecom reshuffles top communications posts
02 Aug 2002 | by HOLLY WILLIAMS
, sponsorship and branding. Cottet formerly held a non-communications role, as regional director for France ...
PROFILE: Mark Squires, Nokia UK - Brand evangelist to take Nokia forward - Corp comms head Mark Squires charts a 3G future for the mobile phone giant
03 May 2002 | by CHRIS SCOTT
determination of mobile networks to achieve branding superiority over the handset manufacturers. It does not ...
Partington takes Energis corporate comms position
18 Jan 2002
two posts: director of corporate comms, now held by Partington, and branding director, handed last ...
ANALYSIS: Mobile giants shape up for change - Following a year that has seen falling handset sales and wavering investor confidence, 2002 represents a major communications challenge for mobile phone companies, reports Chris Scott
11 Jan 2002 | by CHRIS SCOTT
company's new branding will enable T-Mobile to continue acquiring customers, particularly among the ...
E-PUBLIC RELATIONS: Wired up Kids - Children are the new techno-savvy generation. So how do brands connect with them?
28 Sep 2001 | by MARY COWLETT
, children demand high-end entertainment and instant gratification, with low-key branding. 'Kids appreciate ...
