Survival online will require investment in measurement
20 Sep 2007 | by Julia Hood
less attention is being spent on branding and more is being spent on developing substantive business ...
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Jobs | Agency Showcase | Ad creativeFinancial Services Group recently introduced a global branding initiative geared toward individual consumers ...
less attention is being spent on branding and more is being spent on developing substantive business ...
) provided Katz strong branding and consumer insight. Arriving at TransUnion, he faced the perception ...
association for DC businesses, has hired Burson-Marsteller to develop a new branding campaign to update its...the city, the new branding strategy, to be developed under a one-year, $1.8 million contract with ...
services provided by the firm, branding and identity, healthcare, and specialist communications accounted ...
tap PR professionals for corporate and product branding work (64.5%), crisis and issues management ...
country the poster child for nation branding. It also gave new meaning to "excess litigation." 4 ...
meetings. Maryann Cammarata, 28, a VP in Ruder Finn's corporate branding group, had that chance ...
its expertise in branding, product launches, media relations, and new media in its work with Motley ...
consulting. The firm will also help in corporate marketing and event management, as well as handle branding ...