Comms pros consult on US military report
30 Jul 2007 | by Ted McKenna
available at www.rand.org , discussed how the military could effectively use corporate branding and ...
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Search results for "Branding"
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Jobs | Agency Showcase | Ad creativeDoD brings comms for major program in-house
19 Dec 2008 | by Jaimy Lee
program was run in a questionable and unregulated manner, including branding of the program, building ...
Candidates' brand attributes factor into voters' decisions
21 May 2007 | by Greg Schneiders
launched, positioned, and advertised like products. With the current obsession with product branding ...
Free NYC-branded condoms aim to increase HIV/AIDS awareness
11 Jan 2007 | by Lisa LaMotta
? Like most branding campaigns, it s always about differentiation, recognition, and identification, says ...
Book of lists 2006
18 Dec 2006
country the poster child for nation branding. It also gave new meaning to "excess litigation." 4 ...
Ten Rising Stars: Maryann Cammarata
09 Nov 2006 | by Tonya Garcia
meetings. Maryann Cammarata, 28, a VP in Ruder Finn's corporate branding group, had that chance ...
Coke's Chandler quits for global role at APCO
10 Aug 2006 | by Daniel Rogers, PRWeek UK
reputation issues for Coke. We want to offer his knowledge of this, and branding issues, to corporate clients ...
Holt parlays political savvy into own practice
26 Jun 2006 | by Ted McKenna
legislation and public policy debates is different from traditional clients in terms of branding or marketing ...
DARPA revamps race outreach
26 Jun 2006 | by Ted McKenna
five finishers. The coverage not only gave DARPA national exposure and "branding [that] companies have ...
Former LA DWP comms director details peculiarities at Dowie trial
10 Apr 2006 | by Randi Schmelzer
's assistance in crafting a new branding campaign and tagline, "We work for LA." "Do you know why an outside ...
