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NBA gets serious about cracking UK

, such as our merchandise and our TV broadband offering, NBA.tv. The NBA has a powerful brand identity and logo ...

What can the merging of TV and online bring?

DOMINIC ALLON - director of agency sales, Google UK - To what extent are viewers combining TV and online consumption? The internet is fundamental to the future of television for one simple reason: it's what people want. The one-to-many broadcast model is being enhanced by the power of the broadband one ...

BT's profits boosted by hitting 10m super-fast broadband mark

-on-year increase in its pay-TV service numbers and growth in its super-fast broadband offering....for the year ending 31 March 2012, which revealed that strong demand for its broadband service and spending ... also disclosed that it 2.5bn investment in rolling out super-fast broadband has now reached 10m ... -fast broadband to families and businesses in cities, towns and rural areas across the UK." In the quarter, BT ...

Connected television has finally arrived. But are advertisers ready?

As TVs and broadband begin to merge into one, Pete Edwards explains how brands can take advantage...., a set-top box expected to cost 200 (if it ever launches!) combining broadcast and broadband content ...

Brand Health Check: YouView

Technical problems, several delayed launches and an entire press and marketing team fired - YouView, the set-top box business led by entrepreneur and The Apprentice star Lord Alan Sugar, has hit the headlines for all the wrong reasons. The service - a joint venture between broadcasters and broadband ...

Ad watchdog upholds complaint against BSkyB

and broadband services sparked more than 80 complaints. Follow Loulla-Mae Eleftheriou-Smith on Twitter ...

Hotline: Virgin Media banned from running ad

The ad, promoting its "Faster for a fiver" broadband, ran in February and contained small-print text detailing conditions of the deal. The complainant believed the size of the text was not legible and therefore misleading. ...

The Marketing Society Marketer of the Year 2012

up'. Gilbert is also forging ahead with plans to make 'super-fast broadband' available to 13m homes ...

Virgin Media pulls Doctor Who TV ad after BBC row

range of bundles comprising TV, broad-band and telephone services. It has also launched a direct ...

Plusnet drops Yorkshire from strapline

Broadband provider Plusnet is changing its strapline from "good honest broadband from Yorkshire.... It first used "good honest broadband from Yorkshire" in 2010 after appointing Karmarama as its retained ... -themed ad break on ITV . The company's product line-up includes home phone as well as broadband ... winning customer services." Its latest ad will promote its half-price broadband for six months offer ...

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