Fan communities provide loyal audience of advocates
08 Oct 2007 | by Randi Schmelzer
From CBS' peanut-posting Jericho watchers to Cadbury's Wispa-holics united, it's become
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Search results for "Cadbury"
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Jobs | Agency Showcase | Ad creativeDr. Pepper's Guns N'Roses campaign gets a boost
07 Apr 2008 | by Frank Washkuch
Ketchum, AOR for Dr. Pepper parent company Cadbury Schweppes since 2006, publicized the cola s ...
2007 ABR: Ketchum
23 Apr 2007
Ketchum says it won 163 new-business assignments. Key among those are Cadbury Schweppes, Carnival Cruise ...
2007 ABR: Porter Novelli
23 Apr 2007
center of excellence leader at Cadbury Schweppes Americas Beverages. Paul Vogelzang, SVP, director of ...
Brand forays into media could elevate PR
06 Feb 2007 | by Hamilton Nolan
. Budweiser makes beer, and Cadbury Schweppes, my client, makes soda, and Kodak makes cameras. But they re all ...
Bratskeir eyes big-name clients in Malinowski hire
21 Aug 2006 | by Keith O'Brien
work for Kodak, J J, Absolut, Frito-Lay, Dyson, Cadbury, and the Geek Squad. Before joining Ketchum, he ...
Latino-targeted effort gets buzz going about Clamato
01 May 2006 | by Hamilton Nolan
has since grown. Clamato is considering future word-of-mouth efforts. PR team: Cadbury Schweppes ...
Global opinions on obesity vary by country, study says
27 Sep 2004 | by Beth Herskovits
held true almost universally, except in the United Kingdom, where locally based Cadbury Schweppes took ...
Dr Pepper/Seven Up hires Deutsch to push new drink
23 Aug 2004 | by John N. Frank
PLANO, TX: Cadbury Schweppes-owned Dr Pepper/Seven Up is planning a major PR and marketing...year, said Steve Jarmon, Cadbury VP of marketing resources. Jarmon could not break PR spending out of ...
NEWS BRIEFS
09 Aug 2004
communications for Cadbury Schweppes's Dr Pepper/Seven Up division in Texas since 1997. NEW YORK: Grey ...
