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Tesco media director Trevor Datson leaves to consider next steps

everything that has happened at Tesco and Cadbury, its been a pretty exciting road and I m not disenchanted ...

Unilever tops 2012 Marketing Society Awards nominations

Priority Moments VCCP Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg ...

Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco

39 4= ( ) DFS Krow/MediaCom 39 4= ( ) Cadbury Creme Egg ...

Helen Edwards: The good and bad of Cadbury's brand association tendencies

Brand equity can thrive or wither depending on the choice of partner for a tie-up, as Cadbury...There are two places where you might encounter the Cadbury chocolate brand, aside from the normal ...

Rolex, Coca-Cola and Google top Consumer Superbrands of 2012

Fairy 57.10 37 Fisher-Price 56.83 38 Cadbury 56.33 39 ...

Google ranked top brand and Dove enters top 20

year, namely Amazon, Colgate and Cathedral City, while Cadbury, Waterstones and Bosch are the only ...

Sainsbury's and DCMS chiefs launch 2012 School Games

as McDonald's and Cadbury's with the 2012 Games, Hunt defended the brands. He said: "I'd say we ...

Campaign of the Year: John Lewis

Cup campaign. Recent winners: Nike (2010); Comparethemarket.com (2009); Hovis (2008); Cadbury s ...

Brand of the Year 2011 shortlist

sales to 40m this year. It has hired former Cadbury and Unilever marketer Oliver Rudgard to continue ...

Cadbury bites into BR app chart

Cadbury's branded games app, Minute Games, has debuted at number two in this week's BR app chart.

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