Helen Edwards: Why borderline decisions can make or break a brand
23 May 2012 | by Helen Edwards, PPA Business columnist of the year
, a digital newspaper for the City, learned from a high-profile source that businesspeople from China ...
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Search results for "China"
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Jobs | Agency Showcase | Ad creativeThe Advocates - China bolsters Pernod Ricard's drinks cabinet
24 May 2012 | by John Tylee
large portfolio of distinctive brands, but China's thirst for premium alcohol as it flexes its economic...Asia, and particularly China - which is proving a key driver of growth and contributed to the company ...
Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
68,870 -1% 4 9 Verizon 49,151 15% -1 10 China Mobile ...
Sheraton Hotels brand chief discusses serving the 'social traveller'
18 May 2012 | by Loulla-Mae Eleftheriou-Smith
which are in China. India will replicate that same growth story, but is between four and five years ...
Think BR: Promoting the UK as a global hub of creativity
18 May 2012 | by Stephen Maher
The UK is in a prime position to promote itself to China and the rest of the world as a leading...I visited China to attend the 18 th China International Advertising Festival as part of the ...
Will foreign ownership of British brands affect their marketing? The Marketing Society Forum
17 May 2012
grew by 15% last year in China. Retaining the current team, including chief executive Giles Turrell ...
Do agencies require a creative code?
17 May 2012
seen work from Australia, China and South America that makes you wonder what the people who produced it ...
The man who would be king
17 May 2012
acquisitions drive in China, where he spends one week a month - to be able to do any of them properly? "You ...
Publicis extends footprint in China
14 May 2012 | by John Reynolds
said that Longtuo will form part of its Razorfish business in China, which currently employs 130 people ...
Thai company set for Birds Eye bid
14 May 2012 | by John Reynolds
of Weetabix by China's Bright Food for 1.2bn. It was disclosed last year that private equity firm ...
