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Connecting with the world of PR

Brazil Scott Kronick President, Ogilvy Public Relations Worldwide, China Sally Costerton GM, H&K ...

GM banking on Harris to restore image

the company will want to reinforce on Wall Street is its booming business in China. David Kiley ...

Asia requires customized outreach

Communications. "In China, for instance, you have to have three separate pitches for Beijing, Shanghai, and Hong ...

Bricklin starts media push for Chinese cars

role China is playing in the world economy and the number of jobs Chery will create through its US ...

Goodrich gearing up for Asia launch

relationships with firms in Taiwan, China, and Malaysia. "We need to make sure the agencies get the coverage ...

INSIDE THE BELTWAY: The current wave of corporate altruism is a fine thing, but it may not be as altruistic as it looks

game, too. In the run-up to the China trade vote, there was talk among Republicans that some business ...

EDITORIAL: Ford moves its PR into the fast lane

schizophrenic period in the auto giant s communications. CEO Jac Nasser shifted head of China operations ...

Ford in need of VP public affairs but lacks frontrunner

. Koshkarian, who had headed up Ford s China operations before being called back to the company s Dearborn ...

Europcar names Bates Churchill PR

month, touting the company s entry into both Mexico and China. Europcar negotiated a similar branding ...

Car giant GM puts internal pro in top Powertrain PR job

industrial equipment. Sherrie Childers, who had been director of PR for GM China, has assumed the ...

 

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