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Think BR: What does the new experiential marketing code mean for marketers?

10 Apr 2012 | by Jo Farmer

), such as the content of leaflets, posters, coupons, promotional prize draws and competitions ...

Think BR: Social media matters

14 Feb 2012 | by Philip Hughes

prominent engagement ads on Facebook, such as video or poll ads, or through competitions, buying fans seems ...

Think BR: London 2012 - ignoring the guerrilla in the room

24 Jan 2012 | by Jonathan Weeks

. The rules are exhaustive for use of Olympics motto and words like Olympian, merchandise, competitions ...

CREATIVE STRATEGY: 20th Century Fox has a 21st century approach to promotions

07 Apr 2011 | by Simon Kershaw

of Britain and Ireland, tied in to local radio phone-in competitions for 'Rio' tickets and ...

Think BR: The Cap Code extension can only be a good thing

15 Mar 2011 | by Paul Armstrong and Claire Valoti

competitions. This is especially important in light of the new fan page changes for brands as they can now ...

Think BR: Product placement - more than just a bolt-on

28 Feb 2011 | by Peter Jones

activity, such as promotions, competitions or social media. But this is not just about the brands ...

AOL's Kate Burns joins Addictive as non-exec

18 Feb 2011 | by Mark Banham

competitions, read or write their own blogs and write reviews. Burns joined AOL in July 2009 from ...

Generation 62.0: Digital planning for an aging population

31 Jan 2011 | by Richard Morris

month. In addition, just over a fifth enter competitions at least once a week, and almost two fifths ...

Vauxhall to revive England home internationals after 25 years

11 Jan 2011 | by John Reynolds

years. But the competition lost its appeal over the years, in comparison to major competitions such ...

How are real mums' online tastes evolving?

10 Dec 2010 | by Julie Forey

like to be rewarded Online mums are most motivated by vouchers and competitions, especially in ...

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