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Starbucks products target consumers' evolving tastes

of consumer PR at Starbucks. We recognize we need to do this right now, McCabe said. We've been ...

Annie's and Uno Restaurants sign Cone

. The agency's consumer PR and food experience were deciding factors, Wheeler said. The company had ...

Eli Lilly PR head to take on global role for Allied Domecq

on corporate issues will be handled by Whitehead. Consumer PR teams for the company's brands, which ...

MS&L tapped for Planet Beer work

MALAGA, SPAIN: MS L is orchestrating a corporate, b-to-b and consumer PR campaign for one of the

Golin Harris wins Wrigley business

employee communications, consumer PR, and media relations. Wrigley has been trying to revitalize ...

ANALYSIS: Consumer PR - Is it meltdown for the Ben & Jerry's brand? - Ben and Jerry may quit

Ben Cohen and Jerry Greenfield, the hippie entrepreneurs who whipped up Ben and Jerry s Homemade ice cream, weren t too keen on selling their company to Unilever earlier this year. Their board nudged them forward, and after wresting a slate of sale conditions from the Anglo-Dutch food giant in negotiations,...

INTERNATIONAL NEWS - UD&V taps CPN for UK consumer biz.

LONDON: United Distillers UK arm has hired Countrywide Porter Novelli (CPN) as its lead consumer...consumer PR agency for UK brands. The move comes 12 months after UD s UK PR work with one agency ...

NEWS BRIEFS

. HOUSTON: Gateway has retained The Tate Agency to manage the company s consumer PR in Houston. The agency ...

NEWS IN BRIEF

Communications has been tapped by the Service Merchandise Company to handle its consumer PR campaign. The ...

CAMPAIGNS: Consumer Marketing

Tucker was charged with devising a consumer PR strategy aimed at broadening Americans view of honey ...

 

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