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Starbucks products target consumers' evolving tastes

of consumer PR at Starbucks. We recognize we need to do this right now, McCabe said. We've been ...

Great moments in consumer PR

PRWeek tapped the finest minds in the consumer PR world to identify campaigns from the past 30

Chipotle Mexican Grill handles IPO comms in-house

several regional agencies for consumer PR in various markets, as well as one national agency, which Arnold ...

The youth market

GM of the Seattle office, says she is seeing more demand for creating synergy between consumer PR and ...

Consumer Media Relations: The waiting game

consisting of representatives from different agencies, including promotions, advertising, consumer PR, and ...

Annie's and Uno Restaurants sign Cone

. The agency's consumer PR and food experience were deciding factors, Wheeler said. The company had ...

Eli Lilly PR head to take on global role for Allied Domecq

on corporate issues will be handled by Whitehead. Consumer PR teams for the company's brands, which ...

MS&L tapped for Planet Beer work

MALAGA, SPAIN: MS L is orchestrating a corporate, b-to-b and consumer PR campaign for one of the

Golin Harris wins Wrigley business

employee communications, consumer PR, and media relations. Wrigley has been trying to revitalize ...

ANALYSIS: Consumer PR - Is it meltdown for the Ben & Jerry's brand? - Ben and Jerry may quit

Ben Cohen and Jerry Greenfield, the hippie entrepreneurs who whipped up Ben and Jerry s Homemade ice cream, weren t too keen on selling their company to Unilever earlier this year. Their board nudged them forward, and after wresting a slate of sale conditions from the Anglo-Dutch food giant in negotiations,...

 

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