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The pulse of the industry

traditional corporate work of positioning executives CEO visibility and corporate identity programs that go ...

'Green' talk must match actions

pallets with embedded radio frequency identification technology, has based its entire corporate identity ...

Amgen's Piano displays value on many fronts

about 50 people on the PR team, with duties that include media relations, corporate identity ...

2006 Agency Business Report: Horn Group

form of corporate identity, website strategy and design, and demand generation programs. As stated ...

AOL unveils new corporate identity

corporate identity better reflects our expanded mission – to make everyone's online experience better. Plus ...

Avnet engages its staff with focus on corporate legacy

alone. That has left it with a lack of corporate identity, especially with employees. "Some folks ...

Boyd brings the luxury of credibility to Singapore

(1989-1992), assistant manager, corporate identity (1992-1994) 1988-1989 Burson-Marsteller, PR ...

Inside the Mix

GM illustrates how a uniform corporate identity has the power to strengthen individual brands...life" was born. The product brand now had a stronger corporate identity which showed that all the ...

EDITORIAL: Golin's leadership must command the spotlight if the agency's new identity is to truly resonate

Golin Harris' new corporate identity, a kind of orange and gold lozenge, is no doubt designed to

Golin rebrands, takes over Benjamin Group's CA unit

At the same time, Golin Harris has unveiled a new corporate identity. Golin Harris president and ...

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