Tea Council changes tactics to target youth
16 Jul 2007 | by Randi Schmelzer
documenting the most creative way to drink black, green, white, or oolong tea, explained in a way that ...
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Search results for "Creative"
Subscribe to our RSSWere you hoping to find a job, event, or A-list entry? Search for ""Creative"" again in:
Jobs | Agency Showcase | Ad creativeViewpoint: Industry Veteran speaks out
07 Mar 2008 | by Bob Leaf, Chairman, Robert S Leaf Consultants, former Burson-Marsteller international chair
at any time when a client is facing problems; the real key is for the consultancy to be creative in ...
Gillette drives trend to engage TV viewers with shows, not ads
13 Apr 2007 | by Irene Chang
creative input. 5. The Washington Post reported that a study by Nielsen Media Research showed Apple s ...
CareerBuilder's impulsiveness belies solid marketing strategy
01 Mar 2007 | by Eleanor Trickett
the support of an ad spend. Even the media planning strategy was a creative one, with ads hitting on ...
The PR industry from the outside
11 Sep 2006 | by Michael Bush
augment what it is that we do from an advertising and creative side." He says the need to establish ...
Outside look shows PR's role in marketing gaining respect
11 Sep 2006 | by Elleanor Trickett
to no longer work in a creative vacuum. As ever, there is a slightly contrarian view. Paul ...
Marketing cannot cover up for company shortcomings
30 Aug 2006 | by Keith O'Brien
"scammers." Noah Brier, creative lead, said the agency had the temerity to give the potential client the ...
GCI appoints advertising veteran as new president
07 Aug 2006 | by Hamilton Nolan
agency veteran Joel Babbit as its new president and chief creative officer....Jeff Hunt, GCI's CEO, and will lead a new creative group within the agency. Babbit's newly created ...
Fake ad site reveals sorry state of satire
05 Jul 2006 | by Hamilton Nolan
creative thinking as a perfectly serious business proposition. The student, Raoul Balai, even set up a ...
Letter - Specialist teams can ensure fair payment
28 Apr 2006
Restructuring teams into account handling, media and creative elements could highlight the ...
