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RIAS launches new brand response campaign for home insurance

radio, created by DM agency Watson Phillips Norman.

Canadian buyer of Carlson Marketing vows to preserve its independence

completes in December it will be the largest acquisition of a DM agency in recent years. One loyalty expert ...

Royal Mail chief Crozier tells union: 'shut up and reach an agreement'

Billy Hayes, the CWU's general secretary. Postal strike DM agency reaction: "there isn't time to ...

ROYAL MAIL STRIKE - DM agency reaction: "it's too late to change delivery supplier"

What is the real impact of Royal Mail strikes on agency direct mail activity? Marketing Direct takes the temperature with Rapier, Carlson, Kitcatt Nohr and WDMP.

MCCA hires Julie Constable to beef up its agency selection service

has been boosting its senior DM agency profile, with Mike Spicer's recent appointment as chairman of ...

MEDIA WATCH - Ban on alcohol advertising would impact £15m-worth of direct marketing, Nielsen says

York, office works for Kraft on the Crystal Light account. The article points out that DM agency ...

Direct marketing used in eight out of 16 finalists in 2009 IPA Effectiveness Awards

The shortlisted agencies are primarily above-the-line and media shops. No DM agency is listed ...

Sainsbury's and Asda magazines editor to lead TMW's publishing arm

the only DM agency with a separate publishing division. Publishingtmw is a member of both the ...

Profits at WPP, parent of OgilvyOne and Wunderman, down by nearly 50% with growth "unlikely" in 2010

staff included a reduction in headcount at its flagship UK DM agency, OgilvyOne London. Overall WPP ...

My American boss has recently taken to signing off all his emails: 'Do it big or stay in bed'

Moore is an Englishman living in New York. Since 2006 he has been chief creative officer at venerable DM ...

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