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Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum

being done in digital marketing innovation in the UK. However, the UK still suffers from a lack of ...

Shop Direct in push to link print to digital marketing

Shop Direct aligning its print catalogue and burgeoning online business by integrating augmented reality into magazines to drive cross-platform engagement.

Digital marketing to be central to England's rugby World Cup

digital marketing will be central to the promotion of the event, says Paul Vaughan, chief executive of...fixtures ahead of the World Cup. After this there will be a focus on "cost-effective" digital marketing ...

Domino's flags up virtues of low-cost digital marketing

% leap in online sales aided by low-cost digital marketing....more than 75% of their orders online. The company also flagged up its digital marketing strategy ...

WPP invests in Singaporean digital marketing agency Qais

WPP's global digital marketing agency VML has acquired a majority stake in Qais Consulting, the

Brand manager of the week - Tess Tucker, Head of digital marketing, Just-Eat.co.uk

- What would you be if you weren't a brand manager? I'd love to be a travel writer. Unfortunately I don't quite have the required writing skills. - What advice would you give someone starting their marketing career today? Keep up to date with trends, work hard and have fun. - What attracted...

Trinity Mirror digital marketing director made redundant

Trinity Mirror digital marketing director Paul Hood is to leave the company after four years, as

Prime minister's digital marketing guru departs for agency role

Rishi Saha, head of digital communications at 10 Downing Street, is leaving to join PR agency Hill & Knowlton (H&K) as regional director.

VisitBritain partners with American Express for digital marketing drive

The tie-up features a joint digital marketing programme, called UK Inspiration, which features ...

Andrew Walmsley on Digital: Marketing's new mindset

Brand marketers can now analyse campaigns in real time, but they need more than logic to succeed.

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