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Digital Work: From brief to browser

brand value and encourage deal-making. Hasbro wanted to use digital media to deliver a more intense ...

Women on top

as the shopping destination of choice. The research also suggests that the impact of digital media ...

Andrew Walmsley on Digital: Media agency meltdown

The industry's business model is about to implode, and the agencies have only themselves to blame.

Digital Report: Don't underestimate the super-affiliates

encouraged consumers to book only directly. However, James Briscoe, managing director of digital media ...

Jeremy Lee on Media: It's a start, not an end

more in digital media and internet advertising. In truth, it would be hard for it to spend much less ...

Andrew Walmsley on Digital: Timing is everything

unresponsive to customers' feedback. When digital media came along, we cut some lead times, but delivered our ...

Andrew Walmsley on Digital: Sauce for the goose

I was at the ISBA conference last week, where I was asked to chair a panel on digital media. Just ...

Biggest brands: Top 100 online advertisers 2010

recession since the 30s. However, the latest research shows that digital media have, to some degree ...

Beyond digital

agencies instead charging single fees for their ideas, strategy, implementation and licensing. "Digital ...

Profile: Turning geek into brand chic

digital landscape, or digital media, affects everything we do. We want to continue to develop and grow ...

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