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Think BR: Consumers are ready for an open dialogue about online advertising and privacy

helps pay for. However, a lack of understanding among consumers could hold back the digital marketing ...

Mindshare retains Unilever media buying in the US

, Crafting Brands for Life, and our determination to continue leading in the digital marketing space, also ...

Brand builder: Under Armour

first major European marketing push last month, which included a TV and digital marketing campaign ...

Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum

being done in digital marketing innovation in the UK. However, the UK still suffers from a lack of ...

Vimto partners with Vevo to target teens

. Clare Pritchard, brand manager, Vimto said: "This campaign builds on major investment in digital ...

Wickes rolls out first social media campaign

Twitter. Keval Shah, Wickes digital marketing manager, said: "The app helps to express the real sense ...

Metro leads cross-media partnership for Men In Black 3

Entertainment System. The interactive microsite was developed in collaboration with Sony Pictures digital ...

Why it's time for adland to put its weight behind the AA

brand-driven business. Think of the opportunity to exploit the global explosion in creativity, digital ...

Shopping for brands

using resources that already exist within their digital marketing teams. Interactive mobile advertising ...

A Continuous Conversation

that remind us just how central mobile is becoming to brands' digital marketing efforts: in and around ...

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