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The changing face of music tie-ups

The proliferation of digital music has led big brands to shift toward collaborations with music...route to winning over customers. With so much music now being consumed via digital channels such as ...

The truth about lying on your CV

Digital @kokodigital You don't have to lie on your CV if you're creative at twisting the truth. Crack ...

18 Feet & Rising lands £3m Cuprinol business

to handle its digital creative account for its portfolio of DIY products including Cuprinol, Dulux ...

Editor's comment: The key to being in our Power 100: to innovate and inspire

powerful marketers, reflecting the evolving digital landscape - a social-media marketer makes his debut ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

He doesn't like the words 'digital' or 'advertising'. So what does propel successful brands...it doesn't make the profit forecast? You spend 13% of your marketing budget on digital. How is ...

Revolution: Special Report - Real-time bidding - A new dawn for display?

The quickest-growing transaction in online digital display happens three times faster than the ...

Unilever tops 2012 Marketing Society Awards nominations

Navy) WCRS/Engine Switchover Help Scheme Digital UK The Art Fund 101 London ...

Lil-lets brings in Shine Communications for products drive

campaign alongside digital and advertising agencies. Erika Kessel, director at Shine, who will be leading ...

Trading places: this week's people moves

Anderson as their new digital and social media director, as he leaves his position as Weber Shandwick s ...

Facebook's Everson urges marketers to 'make a bet on us'

might have been". Drawing on her time spent working in print, TV and digital at Primedia, MTV Networks ...

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