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Reebok opens pop-up on Bowery

21 Nov 2008 | by Alexandra Bruell

media, mobile marketing, and gaming. He added that there is also a digital initiative in the works ...

McDonald's takes CSR report digital

31 Oct 2008 | by Frank Washkuch

OAK BROOK, IL: McDonald's published its first CSR report in two years in a digital format complete

GM aims to address 'myths' with 'facts and fiction' site

15 Sep 2008 | by Ted McKenna

primary writer and editor of its content, and MS L Digital in Ann Arbor, MI, designed and hosts the site. ...

Welch's taps Tonic as North America AOR

02 Sep 2008 | by Nicolle Zerillo

added digital components. Tonic PR had the different capabilities we sought as [our company ...

Interactive One selects DKC for brand awareness campaign

12 Aug 2008 | by Frank Washkuch

, acquired, along with MiGente.com and Asian Avenue, when it bought digital media company Community Connect ...

Starbucks refocuses its brand

01 May 2008 | by Kimberly Maul

wellness, and an entertainment strategy that concentrates on digital. We ll continue to talk about what ...

Online brand deserves same attention as offline business

25 Oct 2007 | by Keith O'Brien

to get all of your 2008 election and green news. Smart companies know that in a digital world, their ...

Alliance forms to promote quality childrens' television

17 Oct 2007 | by Ted McKenna

, as well as how technology - including digital video recorders-can be used to watch programming ...

Cornerstone's James helps clients think young

15 Oct 2007 | by Hamilton Nolan

director of marketing and publicity. He was hooked. He moved on to the digital entertainment division of ...

Hilfiger contest targets future leaders of style

11 Oct 2007 | by Irene Chang

three other competitions: The Digital Arts Challenge, seeking digital storytellers; The Sports ...

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