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Ogilvy to work on LiveStrong

28 Jan 2009 | by Nicole Zerillo

policy makers. The campaign also includes media outreach and digital efforts, such as an ...

USA Network launches 'Characters Unite' tolerance effort

22 Jan 2009 | by Kimberly Maul

'Characters Welcome,'" said Alexandra Shapiro, SVP of brand marketing and digital for USA Network. "It really ...

Digital programs help Salvation Army reach younger audience

05 Dec 2008 | by Kimberly Maul

growing within the organization," Temme said of the digital strategy. "Some of the initiatives we are ...

American Cancer Society selects AOR

24 Oct 2008 | by Jaimy Lee

healthcare, digital, branding, oncology, and patient perspective expertise. ...

UNMC enlists WE for its Stand Up, Speak Out push

11 Oct 2007 | by Tonya Garcia

Twitter in Japan. The firm said it s trying to drive digital chatter and has already seen a 30% rise in ...

TCFV starts online effort to fight teen dating abuse

04 Oct 2007 | by Alexandra Bruell

site now includes a digital dating bill of rights, which is based on a bill used by various anti-abuse ...

Partners in change

01 Oct 2007 | by Keith O'Brien

not digitally exclusive (one of the reasons Nau hired WE was because of its digital prowess), so it ...

W2 to head up media efforts for '$100 laptop'

04 Dec 2006 | by Celeste Altus

Group is working on establishing global awareness and highlighting the technology, while W2's Digital ...

In Brief

24 Jul 2000 | by CRAIG MCGUIRE

FRANCISCO: Digital Island and Perfect.com have both selected The Horn Group for PR, including messaging ...

Tired of PR scapegoating, RLM sues non-profit group

05 Jun 2000 | by MATTHEW BOYLE

Manhattan-based non-profit group that helps New York City public schools bridge the digital divide, canceled its ...

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