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Mindshare retains Unilever media buying in the US

, Crafting Brands for Life, and our determination to continue leading in the digital marketing space, also ...

Pepsi Max unites football and music stars in Facebook app

media and digital, PepsiCo International, said: "Pepsi and its parent company PepsiCo have a legacy of ...

Guinness seeks agency for direct and digital business

Guinness is seeking a shop to handle its digital and direct accounts as it looks to consolidate its...expected to work on digital and direct activity across the region, including in the UK. TMW currently ...

Jordans & Ryvita calls £6m advertising pitch

2009 and added the digital and social media business last year. Grey was subsequently appointed to ...

Malibu launches VIP-themed Facebook app as part of summer style activity

activity, which is an experiential and digital campaign to create the "ultimate dressing room", for getting ...

Vimto partners with Vevo to target teens

provider Vevo in a move to target teens by shifting its marketing efforts to digital platforms....to digital, seeking to capitalise on its growing online fanbase. Vimto will run a heavyweight ...

Danone ramps up marketing for Evian and Volvic brands

this year that aimed to bring the Alps to London . A new global digital platform ...

Old El Paso readies Jubilee-themed campaign

Old El Paso, General Mills' Mexican food brand, is to launch a targeted outdoor and digital

Hovis 'farmer's lad' by Dare

work that goes into making each loaf of bread. It will be supported by radio, digital and PR ...

Editor's comment: The key to being in our Power 100: to innovate and inspire

powerful marketers, reflecting the evolving digital landscape - a social-media marketer makes his debut ...

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