Expedia hires Fleishman-Hillard after European consolidation review
24 May 2012 | by Sara Luker
partner. Expedia will continue to work with digital agency Steak on its SEO work and We Are Social on ...
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Jobs | Agency Showcase | Ad creativeLufthansa introduces Berlin routes
24 May 2012 | by Loulla-Mae Eleftheriou-Smith
Lufthansa has created a digital and direct marketing campaign to promote its newest route to
Helen Edwards: Why borderline decisions can make or break a brand
23 May 2012 | by Helen Edwards, PPA Business columnist of the year
, a digital newspaper for the City, learned from a high-profile source that businesspeople from China ...
Media360: BA's 'pimped-up' brand campaign followed 'turbulent decade', admits brand chief
17 May 2012 | by Maisie McCabe
more than four million people over TV, outdoor, print and digital, and 70,000 to 80,000 people saw the ...
Editor's comment: The key to being in our Power 100: to innovate and inspire
16 May 2012 | by Noelle McElhatton
powerful marketers, reflecting the evolving digital landscape - a social-media marketer makes his debut ...
Heathrow launches campaign reassuring passengers of smooth Olympic run
14 May 2012 | by Loulla-Mae Eleftheriou-Smith
through the airport. The campaign, created by Masius, features outdoor and digital outdoor work across ...
CityJet hands £4m ad account to Beta
04 May 2012 | by Sara Kimberley
for CityJet, a subsidiary of Air France, will be rolled out in the summer across TV, digital and ...
KLM launches nine-month Facebook initiative
04 May 2012 | by Loulla-Mae Eleftheriou-Smith
, to drive the brand's digital engagement....target the Chinese and African communities through direct, digital and SMS activity . Follow ...
Absolute Radio partners with Australia's Fox FM for Thomas Cook giveaway
04 May 2012 | by Maisie McCabe
during the recession, launched a multimedia campaign using TV, radio, retail and digital activity in ...
Thomas Cook overhauls 2013 strategy to ease booking process
03 May 2012 | by Loulla-Mae Eleftheriou-Smith
process simpler, through a series of digital and direct initiatives. As part of the overhaul, Thomas ...
