Rival web giants unite to sell ad targeting to brands
29 Sep 2009 | by Andrew McCormick
behavioural targeting to work it has to work not just in display but with search, email and direct marketing ...
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Search results for "Direct Marketing"
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Jobs | Agency Showcase | Ad creativeUnicef wants you to donate funds on your tea break
22 Oct 2009 | by Jennifer Whitehead
. Lillian McMahon, direct marketing officer at UNICEF UK, said: "Millions of children are currently being ...
Behind the scenes: BMW's augmented reality campaign
22 Jun 2009 | by Elizabeth Clifford-Marsh
expandable banners. The app is also being promoted via direct marketing and press activity, with the AR ...
Email marketing set to 'balloon' over next five years
18 Jun 2009 | by Dan Leahul
social email accounts will fuel the use of email by direct marketing professionals, the company said in ...
Clothing brand USC backs start-up digital agency
29 May 2009 | by Andrew McCormick
. "We're looking at affiliate and search, the purest forms of direct marketing. Over the last two or three ...
Orange promotes digital chief to marketing director
06 Apr 2009 | by Andrew McCormick
communications. He sits in Billingsley's leadership team alongside Orange's head of sponsorship, head of direct ...
Tangent acquires Lateral to boost creative offering
06 Mar 2009 | by Gareth Jones
LONDON - Tangent Communications, the digital and direct marketing group, has acquired Lateral as
Traditional marketers need not apply
03 Mar 2009 | by Kunal Dutta
interacted with via broadband-enabled set-top boxes. Direct marketing is no longer beholden to the postman ...
12 things you need to know about 2009
09 Jan 2009 | by Adam Woods
National Benchmarking Report, the DMA (Direct Marketing Association) estimated the value of an email ...
What is it Planners actually do, anyway?
04 Dec 2008 | by Adam Woods
to achieving the objective - whether digital, traditional advertising or direct marketing. I don't ...
