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As consumers' effect on supply chain grows, so must PR's role

that the blackcurrant-flavored soft drink Ribena contained no detectable vitamin C - a claim on which ...

Interview: Jodi Olson

the race and the driver would get out and drink the waste, which was water. So there were great ...

Disney's limits on links to fatty kids' foods speaks to CSR trend

recent years, the food and beverage industry, specifically soft drink manufacturers, has developed ...

Low-calorie drinks to hit school vending machines

limit school vending-machine sodas to 100 calories per drink.

Diageo lifts its spirits with responsibility message

. "You just can't say 'drink responsibly' because it becomes a generic tag that consumers don't see ...

 

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