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Search results for "Effectiveness Awards"

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Cannes Lions Festival 2011: The Brands at Cannes

advertising, with more effectiveness awards'. 'The organisers are on a journey, but there is a long way to ...

IPA Effectiveness Awards 2007: Bronze Awards - Aqua Optima

AQUA OPTIMA Title: How crystal clear thinking stopped a drought Client: Strix Agency: BJL Group Authors: Karen Staniland, Ian Mitchell, Thomas Hill, BJL Group; Mark Finnie, Strix Contributing authors: Trevor Lorains, BJL Group; Marcus Leigh, BJL Group Media used: TV In a nutshell: Aqua Optima's...

IPA Effectiveness Awards 2006: Silver Award - Daz

Campaign title: Cleaner Close Client: Procter Gamble Agency: Leo Burnett Authors: Becky Barry, Gurdeep Puri and Mike Treharne, Leo Burnett Contributing Author: Maggie Merklin, Analytic Partners Media used: TV, print, outdoor, interactive, PR, radio, press IN A NUTSHELL: Using the power of...

IPA Effectiveness Awards 2006: Silver Award - Dero

Campaign title: 99 Stains Client: Unilever Agency: Bartle Bogle Hegarty Author: Ben Jenkins, Bartle Bogle Hegarty Contributing Author: Gabriel Predescu, Unilever PLC Media used: TV, outdoor, PR, ambient IN A NUTSHELL: How bringing powder to the people turned Dero into a popular local brand...

IPA Effectiveness Awards 2005: Bronze Award - Silentnight

SILENTNIGHT Campaign: My first bed Client: Silentnight Agency: Feather Brooksbank Principal author: Gary Wise Media used: TV, print, cinema, ambient, press CASE SUMMARY The strategy's real success was the way the media engaged Silentnight's core audience of parents and children to excite and intrigue...

IPA Effectiveness Awards 2005: Gold Award - Grand Prix and Dedication to Effectiveness - Sponsored

BAKERS COMPLETE DRY DOG FOOD Campaign: Ten years of success is more than just a shaggy dog story Client: Nestle Purina Petcare Agency: Burkitt DDB Principal author: Susan Poole With contribution from: David Bassett, DDB Matrix Media used: TV, cinema CASE SUMMARY The Bakers campaign is a long-term...

IPA rewards effective small agencies

paper by Burkitt DDB were jointly given the Grand Prix at the first IPA Effectiveness Awards for small ...

Close-Up: Review - A guide to joined-up thinking that really works

IPA Effectiveness Awards were created, but only the second year that the awards have been running in ...

Top 300 Agencies: School Reports. (3 of 3)

Effectiveness Awards and the agency won a gold at the IPA's Excellence in Continuous Professional Development ...

Top 300 Agencies: School Reports. (1 of 3)

, with a silver gong at the IPA Effectiveness Awards. It won incremental business from existing ...

 

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