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NBA gets serious about cracking UK

entertainment. Where do you think the NBA brand will be in the UK in five years' time? Our commissioner ...

Entertainment: Lappset happy with angry approach

mobile game developer Rovio Entertainment to launch the Angry Birds Activity Parks - play equipment for

Mars named Cannes Advertiser of the Year

Mars, during the Film, Film Craft, Branded Entertainment and Content, and Titanium and Integrated Lions ...

The truth about youth: Do you know Generation Z?

, including retail, media, entertainment, personal care, telecoms, social media and charitable sectors. 'We ...

BETC London wins global project for Samsung Smart TV

Business of Samsung Electronics, which is based in Korea. BETC's work will focus on the "entertainment ...

Marc Pritchard interview: How P&G 'cracked' social ROI

providing education, entertainment, information, ways in which people can connect with each other. We re ...

P&G Marc Pritchard: The full WACL speech

the planet will soon have transparent, always-on information, education, and even entertainment ...

Entertainment: Cover-up boosts Shakespeare attractions

Shakespeare Birthplace Trust brought in Willoughby PR ahead of the launch of Anonymous, a film claiming that William Shakespeare had not written any of the plays attributed to him.

Mobile adspend soars 157% as FMCG and retail brands follow consumers

%, from 11.8% in 2010, making it the third-biggest spending sector after entertainment and media (23.2 ...

Should brands build marketing functions to focus on Facebook? The Marketing Society Forum

interact with your brand, if they have a good reason to. As an entertainment brand, we have the advantage ...

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