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Seat names new global corporate comms boss

targeting Latin America and Europe. The company, which recently turned the corner after posting big losses ...

Bite's Karlqvist adjusts to life, PR in the Big Apple

, who hails from Germany, says the pace differs between Europe and the US. There is a difference in ...

Piaggio Group taps Access as its AOR

popular in Europe, convincing Americans to embrace scooters as a way to fight against climate change is a ...

Connecting with the world of PR

not doing well. The fact is, for much of Europe, PR is still at a fledgling stage and, in some places ...

Shell, Audi partner on PR to rev up diesel's reputation

, with advertising highlighting the car and Audi's diesel lineup. While diesel is common in Europe ...

Editors' choice: Out in front

, president and CEO, Europe. Edelman's international presence was bolstered with acquisitions in the UK and ...

Asia requires customized outreach

the US and Europe, but it's certainly starting to take off," says Emily Chen, director of the ...

Profile: Kowaleski's drive helps maintain GM's momentum

as its regional communications heads from Europe and Asia. The company is now looking to go beyond ...

CAMPAIGNS: DC's international flavor helps give Vespa local boost

Italian community, rallied for us," says Daniel. "Vespa is more noted in Europe than it is here, so the ...

Ford restructures global comms amid market and media pressure

and strategy; Niel Golightly, VP of communications and public affairs for Ford of Europe; and Stuart ...

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