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Welsh rugby stars soften up with Dove Men+Care partnership

matches making up the Dove Men Series will undoubtedly be first-class events and provide the perfect ...

P&G launches London 2012 Olympics campaign

Proctor & Gamble today launched its first global corporate campaign simultaneously with events to

Olympic sponsors McDonald's, Adidas and Coca-Cola are media lightning rods

roots football sponsorship is proof of the value it adds away from big ticket sports events like the ...

ISBA slams doctors for 'abdicating responsibility' in obesity debate

". The doctors criticism of the multimillion pound sponsorship deals around major sporting events come as ...

Tobacco branding ban debate: reaction from all sides

sales rights at music events and in bars, or through the as-yet unexplored avenue of using the pack s ...

Marc Pritchard interview: How P&G 'cracked' social ROI

, they did extreme events and sports. They founded, literally, a movement . So what I like about both ...

P&G unveils Vinopolis as Olympics hub as venue staff face redundancy

Vinopolis for events, including a press conference in January attended by Mary Lynn Ferguson-McHugh, group ...

Boris teams up with P&G to kick off capital clean-up

The campaign has been renamed the 'P G Capital Clean-up' and will feature a series of events ...

Procter & Gamble, Heineken and Diageo: who wins and who loses in direct brand deals with Facebook?

in some areas to enable revellers to log in to Facebook while attending Smirnoff-sponsored events ...

Consumer insight: what marketers need to know about the New Type A woman

events Collegial 80% of NTAs say that women should support each other both personally and ...

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