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Wicked Fashions skates to back-to-school promotions

appearances at events, and actively participate on social networking sites, including Facebook and Twitter ...

State Farm rolls out red carpet for Latin Music Awards

. The events are meant to promote the overall sponsorship, as well as a sweepstakes for tickets to the ...

Diesel launches largest store with recession-minded initiative

, including experiential store events, street teams, media relations, and paid media.

Mattel hopes Barbie's 50th resonates with three generations

partnerships, events, and online communications. Although the anniversary takes place March 9, the campaign is ...

Tecate shifts strategy for Grand Prix sponsorship

events with the purchase of Tecate products, Tecate will host concerts, car simulator booths, and a Miss ...

Teen Vogue to open holiday "Haute Spot"

Teen Vogue fashion closet, events with Teen Vogue editors, and an Internet caf , among other things ...

Groups lobby for equal Hollywood access for those with disabilities

. With the three events, the campaign wanted to demonstrate that it is equally focusing on the ...

Wicked Fashions increases efforts for back-to-school

, in-store events, educational programs, and community outreach. The company is working with AOR Think PR on ...

Media get the Woodstock treatment at new museum

the next PR phase, the company will focus on consumers, using events, special guest days, concerts ...

Cornerstone's James helps clients think young

Cornerstone Promotion, James is ensconced in a dream job for anyone who loves music, events, and a low-lying ...

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