Unilever aiming for people's hearts
31 May 2001
FMCG giant Unilever has made a bold move and launched a new corporate identity and slogan in ...
Additional Information
Search filters
Refine your search:
By Channel
- Digital marketing (7)
- Marketing (7)
By Industry Sector
- B2B (1)
- Media / Entertainment (1)
- Telecoms / Utilities (2)
Content
Search results for "FMCG"
Subscribe to our RSSWere you hoping to find a job, event, or A-list entry? Search for ""FMCG"" again in:
Jobs | Agency Showcase | Ad creativeINTERNATIONAL: I had that iTV in the back of my cab - Genuine interactivity within the broadcast stream is the iTV nirvana. Taxi! could be the first example of it in the UK, as Entranet's Dave Wallace (in car) and Paul Hastings tell Amanda Nottage
15 Jun 2001 | by AMANDA NOTTAGE
," explains Hastings. Wallace agrees and believes that the bigger brands, such as those fmcg ...
WIRELESS REPORT: Got the message? - Text messaging has grown up From being seen as just a teen cult to becoming an invaluable tool in the marketer's armoury, Emma Marlow investigates the power of 'texting'
28 Feb 2001 | by EMMA MARLOW
. Fmcg brands and retailers are also queuing up to embrace the new medium. Alcohol brands are ...
WIRELESS REPORT: Got the message? - Text messaging has grown up From being seen as just a teen cult to becoming an invaluable tool in the marketer's armoury, Emma Marlow investigates the power of 'texting'.
28 Feb 2001 | by EMMA MARLOW
years as television did in 25 years. Fmcg brands and retailers are also queuing up to embrace the ...
VITAL STATS: Wireless to save us
31 Jan 2001 | by STEVE YAP
, corporations and FMCG companies (both Asian and multinationals) have been notoriously reluctant to ...
IF YOU ASK ME: You won't get much traffic on dullproduct.com - Advertisers accustomed to a captive audience need to think laterally online. Kent Wertime of Ogilvy Interactive tells Richard Lord why
30 Nov 2000 | by RICHARD LORD
, the internet will force the big fmcg companies to transform the way they address their customers ...
Acuvue searches for new customers through HK site
31 Oct 2000
online promotional push for the brand. The initial promotional sub-site, which was the fmcg ...
