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Unilever tops 2012 Marketing Society Awards nominations

Awards for Excellence. The FMCG giant has been cited in five different categories, including social ...

Engine Group does 'pop art' cover for this week's Marketing

pop art cover to illustrate this week's feature on FMCG brand owners' response to the downturn and the...particular impact on FMCG brands, with those in the mid-market finding themselves squeezed from both the ...

Digital killed the marketing star

three FMCG multinationals have announced plans for major cost reductions. PepsiCo and Coca-Cola say ...

Marketing's Adwatch of the Year 2011

is a similar story for Wickes, which hired FMCG marketer Rob Murray as its marketing director four ...

Sky marketer scoops top prize at Brand Event Awards

S Start Financial Savvy Marketing Asda Student Shopper Card FMCG Abbott ...

Tyrrells' Oliver Rudgard has a few things in common with the posh Hereford brand

, chocolate and now crisps, as marketing director of Tyrrells, make up his 18-year career in FMCG marketing ...

Trading places: this week's people moves

executive and global CMO Tim Mason . ( Campaign ) P G , the global FMCG giant, has promoted Patrice ...

Power 100: 100 to 50

strength to strength. The Japanese FMCG firm, which also owns Jergens and Molton Brown, has also delivered ...

Editor's comment: A silver lining amid the gloom

have on consumer confidence, nor what surging commodity prices will do to FMCG marketing budgets ...

Biggest Brands: Top 100 advertisers 2011

much-heralded 50% cut in COI investment. The FMCG company increased its spend by more than 30%, even as its use ...

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