Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Awards for Excellence. The FMCG giant has been cited in five different categories, including social ...
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Search results for "FMCG"
Subscribe to our RSSWere you hoping to find a job, event, or A-list entry? Search for ""FMCG"" again in:
Jobs | Agency Showcase | Ad creativeOlympic organisers must prepare for huge demand on mobile network, says eBay
03 May 2012 | by Matthew Chapman
." Mobile adspend has already seen a huge percentage increase as big-spending FMCG and retail brands invest ...
Getting behind the IAB figures: Media experts on the rise of mobile
21 Mar 2012 | by Arif Durrani
where spend was going to come from. Intrepid FMCG and retail clients are playing their part in ...
Engine Group does 'pop art' cover for this week's Marketing
20 Mar 2012 | by Noelle McElhatton
pop art cover to illustrate this week's feature on FMCG brand owners' response to the downturn and the...particular impact on FMCG brands, with those in the mid-market finding themselves squeezed from both the ...
Mobile adspend soars 157% as FMCG and retail brands follow consumers
20 Mar 2012 | by Sarah Shearman
Big-spending brands in the FMCG and retail sectors have significantly boosted mobile adspend as...search in-store. FMCG brands have also increased their share of total mobile adspend in 2011 to 14.4 ...
Commercial TV and radio remain strong in Q1
14 Mar 2012 | by Arif Durrani
FMCG and retail sectors were found to have been offset by growth from the finance and motor segments ...
Brand builder: Ultimo
14 Mar 2012 | by Kim Benjamin
foray into the FMCG market perhaps signals her big ambitions for rapidly expanding the brand. Last ...
Identifying the taste setters
09 Mar 2012 | by Jan Worsley
, increasing the chance of successful product adoption by consumers. In an FMCG market where there is a huge ...
Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane
10 Feb 2012 | by Alex Brownsell
business of the importance of maintaining our reputation," he says. "It is far more ingrained than in FMCG ...
TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
02 Feb 2012 | by Staff
TBG Digital has secured nine nominations, including for the FMCG vertical, Best Use of Social ...
