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From 1930s 'Brand Man' to today: the evolution of the brand manager

such as Facebook, the Smirnoff brand manager communicates with 1m people, twice a day - with instant ...

Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum

, which claimed that just 13% of Facebook ads have content tailored to the timelines of individual users ...

Apple cements most valuable brand status as UK's giants slide

by 14% to $19.3bn and it dropped from 28th to 31st place. It was overtaken by Facebook, which ...

Power 100: The UK's top marketers

'best of the best' on Facebook and Twitter. '); // --> ...

Nike marketing boss attacks 'old' approach to social-media

, Olander questioned the recent valuation of digital companies such as Facebook, commenting that a $100bn ...

Editor's Comment: Brands face a tough social-media choice

they are looking for a site with mass appeal other than Facebook, brands could opt for Google+, social ...

Rolex, Coca-Cola and Google top Consumer Superbrands of 2012

third to fifth position. Social network Facebook has beaten Twitter by entering the top 100 at number ...

Social Brands: How to be social

company signposting users through its Facebook page and offering to donate 1 for every entry to its ...

'Unfulfilled' senior media talent eye-up Twitter, Google, C4 and Facebook

The UK's most desirable media companies to work for are Twitter, Google, Channel 4 and Facebook...attract new talent. The survey comes in the same month Facebook filed its IPO and potentially made many ...

Revolution: March 2012 features list

The March issue of Revolution lifts the lid on Facebook deals and explores what's new in affiliate

 

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