Brand builder: Under Armour
24 May 2012 | by Kim Benjamin
sports, casual and fashion ranges. Brands such as Under Armour require further investment in broader ...
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Content
Search results for "Fashion
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Jobs | Agency Showcase | Ad creativeBurberry boosts 'fast fashion' approach with Jubilee campaign
29 May 2012 | by Nicola Clark
Burberry is to embrace 'fast fashion' by allowing consumers to buy items from its next collection...as well as fashion photographers to document how they wear the iconic Burberry trench coat, has become a ... user generated content. The brand live streamed its London Fashion Week catwalk to its ... . Burberry continued its digital democratisation of fashion with its Tweetwalk , partnering with Twitter ...
Inside: Critical mass
24 May 2012 | by Stuart Derrick
briefs means that staff are as likely to be in Chicago or Costa Rica - where the office is fashioned from ...
Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum
23 May 2012
advanced fashion brand in the world and it's utterly, utterly British.' Awards juries may or may ...
Malibu launches VIP-themed Facebook app as part of summer style activity
23 May 2012 | by Sarah Shearman
shopping and fashion summer activity....The Malibu VIP app, created by Zone, is an online loyalty programme that features content including drinks recipes, games and fashion tips. Every time a user interacts with this content ... music, fashion and exploring the latest styles for their social get-togethers." He added the Facebook ...
Media360: John Lewis marketer Craig Inglis on surprising consumers
23 May 2012 | by Daniel Farey-Jones
expansive way. I think we ve surprised them. "They now understand that we are in fashion and beauty, more ...
Think BR: BrandZ shows why technology matters
23 May 2012 | by Nick Cooper
control of its brand experience especially through the use of digital media, beaming its fashion show live ...
Media360: John Lewis to expand Never Knowingly Undersold campaign to radio
18 May 2012 | by Maisie McCabe
they thought of a man with a bowler hat. We needed to invest in more emotional categories like fashion ... by Omnicom media agency Manning Gottlieb OMD, who signed partnerships with high-fashion magazines ...
Think BR: In whom we trust
18 May 2012 | by Jo Boyd
s Angels and Hawaii Five-O are back. In the UK the Dunlop fashion brand and Dewhurst butchers are being re-launched, while House of Fraser has brought back vintage fashion brand Biba. This serves as a ...
On the Campaign Couch ... with JB
17 May 2012
is happening in the worlds of music, cinema, sport, art, behavioural economics, neuroscience, research, fashion ...
