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Bassetts launches sampling and experiential push for vitamin product

will be relocated to target pedestrian hot spots and offices. The brand has also tied up with online fashion ...

Who are the top 20 players in the Licensing industry?

campaign for Spongebob Squarepants with fashion retailer Claire s Accessories to celebrate the character ... with London Fashion Week was tremendous, said one panellist. The brand wasn t out of the press. Another ...

Fitness First brings in Asos and Waterstones for loyalty launch

Fashion site Asos, Hertz, the RAC, Superdrug.com, Waterstones.com and lingerie brand La Senza has joined as partners on the scheme. As part of the deal the brands will get exposure in Fitness First and through digital communication with members. Scheme members will offered discounts with the partners ...

Myvouchercodes to run offline drive for Christmas

, fashion, home and garden, and health and beauty. ...

Snack a Jacks launches Breast Cancer Awareness campaign

Foundation to run an on-pack promotion offering the chance to win fashion items donated by celebrities.

Vouchers & Gift Cards Manual 2009: Vouchers - what do consumers want?

changed with the times and moved away from its old-fashioned image. Paper vouchers can now be redeemed ...

Vouchers & Gift Cards Manual 2009: Paper still rules the corporate market

In a digital age when Twitter and blogging are being added to the school curriculum, the corporate voucher sector would appear to be firmly grounded in old-fashioned paper communication. More than a decade after the introduction of plastic cards into the arena, the old-fashioned paper voucher is still ...

Paper still rules the corporate market

In a digital age when Twitter and blogging are being added to the school curriculum, the corporate voucher sector would appear to be firmly grounded in old-fashioned paper communication. More than a decade after the introduction of plastic cards into the arena, the old-fashioned paper voucher is still ...

Diet Coke ties in with Company to launch its own magazine

The "magazine within a magazine", titled Rebel , comes out this weekend in May's Company. The first issue features pop songstress Duffy on the cover and runs on from the recent Diet Coke campaign featuring the singer. Rebel's content will cover articles on beauty, fashion and celebrities ...

Promo Review - Maltesers' Daily Giggle promotion

at an all time high, Giggle could so easily have existed on Facebook in a much more participatory fashion ...

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