Client View - Nick Hindle, McDonald's: Managing the McFightback
07 Apr 2011 | by Nick Hindle, McDonald's
history - a storm in a teacup became a tipping point for the brand. Then Fast Food Nation became a ...
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Search results for "Fast Food"
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Jobs | Agency Showcase | Ad creativeWhat's in store for 2012?
11 Jan 2012 | by Kate Magee
grow for brands that represent guilty pleasures, such as confectionery, alcohol and fast food, as we ...
Hit or Miss? - KFC revises catchprase in bid to portray healthier image
25 Feb 2011
after more than 50 years. The fast food giant is changing its slogan to 'So Good' in a bid to create a...HOW I SEE IT - NICK MURRAY-LESLIE, CEO, CHATSWORTH Of course, all fast food joints get a ...
Nicky Forrest, Phipps: Gold medal for 2012 comms
17 Sep 2010 | by Nicky Forrest, Phipps
for decent quality fast food sourced with integrity. Its appointment to help recruit and train ...
McDonald's lobbyist Hugh Milward quits to move to TLG
08 Jul 2010 | by David Singleton
Malcolm Gooderham's expanding agency. Milward moved to the fast food giant's UK headquarters in 2006 ...
World Cup 2010: Get ready for a pitched battle
02 Jun 2010 | by Gemma O'Reilly
to match them. Another official sponsor, fast food chain McDonald's, has seen the value of engaging ...
Professional ethics: Should you promote these products?
10 Feb 2010 | by Cathy Walace
tobacco, but do work on oil - what about alcohol or fast food? Where do you draw the line? Tobacco ...
Opinion: From our Readers - Calorie labels on fast food a step forward
17 Apr 2009
Will last week's government announcement that fast-food and cafe chains are to start displaying calorie counts on menus make any difference to growing levels of obesity?
McDonald's snares Tory press aide
09 Jan 2009 | by David Singleton
Tory Party deputy news manager Natalie Kirby will move to the fast food giant late next month. She ...
Sport England lands McDonald's comms chief
10 Oct 2008 | by Alec Mattinson
was involved in a variety of sporting programmes at the fast food giant, including promoting ...
