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Positive thinking

. The programs today need to be more sophisticated, authentic, [and] sustainable. We re seeing five- to ...

Major brands across the board are eager to go back to school

communications, Sara Lee. Five facts: 1 The National Retail Federation predicts each family will spend an ...

Agency innovators share their views

In this Web-exclusive piece, these five agency innovators ( click here for full profiles ) share

Repositioning brands as healthy requires fact-backed initiatives

piggyback on a trend. Five facts: 1 In a July 2006 ACNielsen survey, consumers identified health ...

Limited-edition products help garner quick impact, demand

they re in the know. Five facts: 1 Although Pepsi s Ice Cucumber soda is no longer in stock ...

MaggieMoo's offers new taste of brand awareness

, then five minutes before, and then [make] sure it goes right into a freezer. The team also worked with ...

Integrating Web 2.0 into your pitch, videos and b-to-b, more

the interview, five to eight bullet points to post on a blog would also be a good idea. For example ...

Huffington Post matures into online force

site, which Technorati ranks as one of the top five blogs on the Web, is aggressively pushing to ...

AT&T tops reputation scale

Index. Scores are based on reputation-driving attributes in five categories including stakeholder ...

The fight for the business traveler

that fly about five routes. She adds that 30 destinations are under consideration for route expansions ...

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