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CDC selects Ogilvy for $3.3m task targeting America's youth

19 Oct 2007 | by Marc Longpre

the past five years, Boyle said. We ve done a lot of testing to develop the base and make sure we ...

Interview: Lisa Benenson

16 Jul 2007

... The magazine is built in five discrete sections: Inspire, Renew, Nest, Connect, and Nourish. Its ...

Warner books XM 'Sisters' slot

28 Jun 2007 | by David Ward

women listeners ages 25 to 50. What made The Satellite Sisters on XM Radio s Take Five channel a ...

Tweens now occupy a top spot in minds of product marketers

27 Apr 2007 | by Irene Chang

you and big on word of mouth, he adds. Five facts: 1. WonderGroup reports that kid influence on ...

Ad Council targets youth vote

24 Apr 2007 | by Tanya Lewis

- less than one in five (19.4%) voted in the 2002 midterm elections, compared with over half of those age

PR's beauty business

13 Apr 2007 | by Tonya Garcia

$20; StriVectin is about $120. The Olay brand has transformed in the past five or six years, led by ...

SNA voting contest touts nutritional lunch options

04 Apr 2007 | by Jen Adams

Congress were offered samples of the five candidates. The core thing was to help people understand the ...

Timing is core of P&G's new Whitestrips effort

21 Mar 2007 | by Michael Bush

the campaign is the brightest five minutes of your day. The PR campaign includes promotion for the ...

Toyota on expansion track with NASCAR

19 Mar 2007 | by Michael Bush

on the track, Art Garner, SVP and Toyota lead at GolinHarris, the company s AOR for the past five ...

P&G turns heads with latest rebranding push

12 Mar 2007 | by Michael Bush

. P G recently narrowed its roster of nine brand-focused agencies to five, including Marina Maher, in ...

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