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Will foreign ownership of British brands affect their marketing? The Marketing Society Forum

breakfast. Just watch the value of this brand go stellar over the next five years. Energy for the day ...

Unilever tops 2012 Marketing Society Awards nominations

Awards for Excellence. The FMCG giant has been cited in five different categories, including social ...

Marketing Guru on... why meaningless brand surveys do not matter

, global brand, at number five, ahead of another 295 global brands? It seems odd that it has come out so ...

My Secret Work Weapon: Watch out for lazy language - decode it and be specific

Specificity, or the precision model, is something I came across about five years ago when I was

AdConnection challenges media owners to make five minute 'innovation' pitch

The competition will be held on 8 March at AdConnection's offices. Media owners will have five ...

Demand side platform Turn gears up UK operations

, rather than its other offering, the data management platform (DMP), the Turn Audience Platform. Five ...

Ipsos completes acquisition of Synovate

five years, the research market here has grown faster than anywhere else in the world particularly ...

Siemens launches global B2B media pitch

account had been dormant for around five years. On a local level, MediaCom handles UK planning and ...

Media Week introduces paid subscription model

-day period, prior to registering. Upon registration, users can access a further five stories, as ...

Magna tips global ad market to grow 5.2% in 2011

previous prediction of 1% growth. However, over the next five years, newspapers and magazines are expected ...

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