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Big Three continue comms push, aided by numerous agencies

'90s, and don't really reflect what's been happening in the last five or 10 years. While Harris ...

AutoTrader looks for a home run in 'Drive to a New Start' campaign

April, has so far made five stops at Major League Baseball stadiums across the country in part of its ...

Motorcycle industry revs up female-focused marketing

triggers in the mindset of women so they can associate product values to their needs. Five facts: 1 ...

SAM drives News 14 coverage

being launched in five markets, and the company wanted to drive awareness among consumers in those areas ...

GM reputation bolstered by media outreach, per Delahaye index

deliberations with Apple over the name of the iPhone. Rounding out the rest of the top five were Verizon coming ...

Rhue's direction boosts Nissan's multicultural push

philanthropy and diversity communications at Nissan North America, has worked with Rhue for the past five years ...

Sustainability theme touted to diverse NY Auto Show audience

get direct feedback. Five facts: 1 More than 5,000 press and industry executives attended last ...

Nissan taps pair of multicultural AORs

for the past 11 years, and Hispanic media and community relations for the past five years. Kim ...

Nissan's new effort keys into experiential marketing trend

level. Five facts: 1. The Times piece notes that an Arbitron survey described bars ...

Toyota on expansion track with NASCAR

on the track, Art Garner, SVP and Toyota lead at GolinHarris, the company s AOR for the past five ...

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